As well as implementing the new Waitrose & Partners’ brand across the store portfolio, we’ve had the pleasure of delivering the brand identity at Leckford Estate, the only UK supermarket-owned farm.
Last week we got together as a team to celebrate our placement students’ time with us by spending an afternoon playing rounders, followed by a drink in the local pub. The weather was amazing and our team spirit was high with some powerful shots from our National Racquet Ball player Mark, to long-distance sprints from our committed fielder Matt.
Since the launch of Waitrose & Partners' rebrand in September, we've been busy with the brand implementation and have now completed our 9th store of the year.
To continue our #meettheteam series we are getting to know Alan! He started working with us over 12 years ago helping with design support challenges before rising to his current role as a Senior Design Consultant.
Before joining Integrity he studied at Loughborough on a BA course in 3D design specialising in Silversmithing before completing an MA in 3D Design at KIAD Rochester. Alan is now one of our longest serving team members and specialises in customer experience, brand management and brand rollouts for a number of our clients.
This project involved the creation of an enhanced customer experience at Lookers Volkswagen Battersea, the brand’s newest flagship car showroom alongside Volkswagen West London. During this 24 month project, the customer experience was maximised at every touch point with the introduction of a clear & informative wayfinding strategy, wall graphics package, lightboxes and interactive screens.
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